Digital Marketing
Email & WhatsApp Marketing
Owned channels that outperform paid media.
Overview
What this service covers
Email and WhatsApp deliver the highest return of any channel when treated as a product rather than a broadcast. We build the segmentation, journeys and creative that make them compound.
Business challenges we solve
- Declining open and delivery rates
- One-size-fits-all sends to the entire list
- Deliverability problems nobody is monitoring
Our solution
Deliverability remediation, segmentation strategy, journey and broadcast design, creative production and continuous testing.
Technology used
- Klaviyo
- HubSpot
- Brevo
- WhatsApp Business API
- Postmark
- Looker Studio
Capabilities
Key features
Deliverability
SPF, DKIM, DMARC, warm-up and reputation monitoring.
Segmentation
Behavioural and lifecycle segments that stay current.
Campaign production
Design, copy and build for broadcasts and journeys.
WhatsApp broadcasts
Approved templates with opt-in management.
Transactional messaging
Order, booking and reminder messages on brand.
Retention programmes
Loyalty, winback and referral campaigns.
Benefits
What you get
- Revenue independent of ad platform costs
- Stronger inbox placement and engagement
- Higher repeat purchase and retention
- A database that grows in value over time
Industries
Who we deliver this for
Our process
How the engagement runs
- 01
Discover
We audit your systems, funnels and operating metrics to establish a factual baseline and a shared definition of success.
- 02
Design
Solution architecture, measurement plan and a phased roadmap with costs, owners and expected return per phase.
- 03
Build
Delivery in two-week increments with working software or live campaigns reviewed at the end of every sprint.
- 04
Deploy
Controlled rollout with monitoring, documentation and team enablement so adoption sticks after go-live.
- 05
Optimise
Continuous experimentation and reporting against the metrics agreed at discovery, quarter after quarter.
Case studies
Related results
Scaling ad spend 3.2x while improving blended ROAS
Rebuilt measurement infrastructure and creative testing to grow spend without the usual efficiency collapse.
Read case studyFAQ
Questions clients ask
Testimonials
From clients we work with
"Acovia rebuilt our measurement before touching a single campaign. Six months later we are spending three times as much and our margin is better than when we started."
"The voice agents handle the calls our team never could. What impressed me was the operational rigour — escalation rules, transcripts, quality reporting, all of it."
Ready to start with Email & WhatsApp Marketing?
Book a 30-minute consultation. We will review your current systems and funnels and tell you honestly where the fastest return sits.