Digital Marketing

Social Media Marketing

Brand building that also fills the pipeline.

Overview

What this service covers

We run social as a demand-creation channel: a clear editorial position, consistent production, active community management and paid amplification behind what earns attention organically.

Business challenges we solve

  • Inconsistent posting with no strategic thread
  • Engagement that never becomes enquiries
  • Content production that cannot keep pace

Our solution

Channel strategy, monthly content calendars, in-house creative production, community management and paid amplification with performance reporting.

Technology used

  • Meta Business Suite
  • LinkedIn
  • YouTube
  • Canva
  • Adobe CC
  • Buffer

Capabilities

Key features

Channel strategy

Platform selection and positioning based on your audience.

Content production

Static, motion and short-form video at a reliable cadence.

Community management

Replies, DMs and conversation ownership.

Paid social

Budget behind proven organic performers.

Influencer collaboration

Sourcing, briefing and performance tracking.

Social listening

Brand, competitor and category monitoring.

Benefits

What you get

  • Recognisable brand presence in your category
  • A steady stream of inbound conversations
  • Creative assets reusable across every channel
  • Audience insight that sharpens all marketing

Our process

How the engagement runs

  1. 01

    Discover

    We audit your systems, funnels and operating metrics to establish a factual baseline and a shared definition of success.

  2. 02

    Design

    Solution architecture, measurement plan and a phased roadmap with costs, owners and expected return per phase.

  3. 03

    Build

    Delivery in two-week increments with working software or live campaigns reviewed at the end of every sprint.

  4. 04

    Deploy

    Controlled rollout with monitoring, documentation and team enablement so adoption sticks after go-live.

  5. 05

    Optimise

    Continuous experimentation and reporting against the metrics agreed at discovery, quarter after quarter.

Case studies

Related results

E-commerce

Scaling ad spend 3.2x while improving blended ROAS

Rebuilt measurement infrastructure and creative testing to grow spend without the usual efficiency collapse.

Read case study

FAQ

Questions clients ask

Testimonials

From clients we work with

"Acovia rebuilt our measurement before touching a single campaign. Six months later we are spending three times as much and our margin is better than when we started."
Rhea MalhotraHead of Growth, national D2C brand
"The voice agents handle the calls our team never could. What impressed me was the operational rigour — escalation rules, transcripts, quality reporting, all of it."
Dr. Arvind NairDirector, multi-city diagnostics chain

Ready to start with Social Media Marketing?

Book a 30-minute consultation. We will review your current systems and funnels and tell you honestly where the fastest return sits.